SMAT maximizes business performance through best-in-class sales and management practices, powered by cutting-edge CRM and AI.
We do not just give advice —
we implement the changes
Unimprovable systems? Watch us improve them.
Is This For You?
Our team specializes in operational and sales consulting and execution for the Web3 and crypto industry. We are the go-to partner for:
Scaling Startups
To build the foundational sales, CRM, and AI-powered processes needed for sustainable growth.
Established Crypto Companies
To optimize management, drive predictable revenue, and enhance efficiency with expert-led tech implementation.
Venture Capital & Accelerators
To actively de-risk portfolio companies by providing the hands-on management and sales execution support that ensures long-term value.
Our Playbook:
Improve your General Management system:
- Develop organizational structure, KPIs & reporting
- Draft clear policies
- Streamline communication flows and decision making
- Implement performance review systems
- Facilitate strategic planning sessions to align leadership teams around business goals
Build the outstanding Sales Department and Sales Strategy:
- Structure, hire, and coach Sales and BD departments
- Design incentives, metrics and contests
- Build the knowledge base, training and coaching systems
- Streamline communications and decision making in Sales
- Build and document the effective internal workflow
- Introduce territory management and key account segmentation to maximize market coverage
- Identify new sales channels and launch them
Convert your CRM into effective sales management tool:
- Implement the useful funnel management analytics
- Build the system for matching right lead with right salesmen to boost conversions
- Set up automated lead scoring and routing
- Create custom dashboards for real-time visibility into pipeline health and manager effectiveness
Develop and implement AI tools:
- Solutions to facilitate and automate communications with clients
- Automatic CRM filling in
- Preparation of the professional and personalized offers
- AI-powered lead generation and enrichment to identify ideal prospects
- Implementation of sales call analysis tools to coach teams on objection handling
- Deployment of predictive analytics to forecast revenue and identify at-risk deals
- Integration of intelligent RPA bots to automate repetitive back-office tasks in finance and IT service delivery
First step: 1 week Audit
We find your blind spots and quick wins with a focused deep dive to deliver a clear, actionable roadmap
Choose your focus:
Option I: Sales & Growth Audit or Option II: General Management & Scaling Audit.
Audit Scope: Analysis of key materials, interviews with your team, funnel and process review.
You Receive: A comprehensive report with prioritized Quick Wins and Strategic Initiatives, followed by a resulting call with your team. You get clarity on your key leverage points and a concrete plan to address them.
Investment: 2700 USDT per audit.
Our team
Meet the practitioners who combine deep corporate Web2 experience with Web3 execution and AI engineering.
Alex
“I am a practitioner, not a theorist. My approach is built on a unique blend of deep corporate experience, Web3-specific expertise, and a solid academic foundation.”
✅ 20+ years in executive leadership (Finance & IT, to include Citibank, Volkswagen Finanz, Teleperformance), mainly in Sales Director role.
✅ 3+ years leading sales in Web3 (largest retainer marketmakers with AUM - $1.5-2 billion).
✅ 7+ years in tech startups, 10+ years of experience in sales training and coaching.
✅ Solid Theoretical Background: Executive MBA from a top-tier business school in Northern Europe (Stockholm School of Economics) + dozens of accomplished consulting projects to include visible Web3 clients.
Andy
Technology leader with 15+ years of experience building scalable platforms and leading custom software development.
⚡ I specialize in automating business processes and implementing AI-driven solutions to drive efficiency, having partnered with companies such as CLS Global, AliExpress, Toyota, and SberCloud.
⚡ I develop and implement end-to-end CRM platforms tailored for Web3, contact centers, e-commerce, retail and advertising agencies.
⚡ I systematically integrate AI into sales and operational workflows—including lead scoring, NLP-based call analytics, automated data entry, and content generation—while ensuring robust data security and client data protection.
Cases
Actions: Redesigned sales department structure, to include recruitment and lay-offs and implemented a new sales coaching methodology.
Actions: Developed and approved the sales concept. Hired and trained the initial BD/Sales team. Created core training and internal guidelines. Reviewed all sales materials.
Actions: Proposed a new sales department structure and sales channel mix. Conducted salary benchmarking analysis.
Need an improvement? Click here to arrange a welcome call!
Book Your Discovery Call - a free 30-minute session to:
✓ Analyze your biggest operational or sales bottleneck.
✓ Map out a potential high-impact quick win.
✓ See if we're a fit to build your bridge to scale.
Contact:
Ready to bridge Web2 management excellence with your Web3 venture?